Privacy Policy

We may collect information that you voluntarily provide to us, including when you submit a contact form, request information about our services, schedule a consultation, or otherwise communicate with Novairety.

Depending on how you interact with us, this information may include:

1.  Your name
2. Business or practice name
3. Email address
4. Telephone number
5. Information about your business or revenue cycle needs
6. Information you provide when communicating with us
7. Other information you voluntarily choose to provide

We may also automatically collect certain technical information when you visit our website, such as your IP address, browser type, device type, operating system, referring website, pages viewed, and general website usage information.

We do not intentionally collect sensitive personal information through our public website unless it is necessary for a specific business purpose and appropriate safeguards are in place.

Novairety may use information collected through our website and business communications to:

1.  Respond to inquiries and requests
2. Communicate with prospective and current clients
3. Provide information about our services
4. Schedule consultations or other communications
5. Understand and improve website performance and functionality
6. Maintain website security
7. Prevent fraud, misuse, or unauthorized activity
8. Operate and administer our business
9. Comply with applicable legal and regulatory requirements

We will not use information for purposes materially different from those described in this Privacy Policy without providing additional notice when required by applicable law.

Our Commitment to Privacy and Security

Novairety recognizes the importance of protecting protected health information ("PHI") and other sensitive information that may be entrusted to us in connection with healthcare revenue cycle management and medical billing services.

When Novairety performs services on behalf of a healthcare provider or other covered entity that involve the creation, receipt, maintenance, or transmission of PHI, Novairety may act as a HIPAA Business Associate as defined by the Health Insurance Portability and Accountability Act of 1996 ("HIPAA") and its implementing regulations.

When applicable, Novairety is committed to complying with the HIPAA requirements that apply to its role as a Business Associate and to maintaining appropriate administrative, physical, and technical safeguards designed to protect PHI from unauthorized access, use, disclosure, alteration, or destruction.

Where required, Novairety will enter into a written Business Associate Agreement (BAA) with the applicable covered entity or business associate. Such agreements establish the permitted uses and disclosures of PHI and the safeguards applicable to the services being provided.

Novairety will use and disclose PHI only as permitted or required by applicable law and the applicable Business Associate Agreement.

HIPAA obligations relating to PHI are separate from the general privacy practices described in this website Privacy Policy.

Please Do Not Submit PHI Through This Website

The public-facing Novairety website is not intended for the transmission of patient protected health information.

Please do not submit patient names, dates of birth, medical record numbers, insurance information, clinical information, claims information, Social Security numbers, or other PHI through our public website contact forms, general email inquiries, or other publicly accessible website features.

If you become a Novairety client, we will provide appropriate instructions and approved methods for securely transmitting information necessary to perform contracted services.

Novairety takes reasonable measures designed to protect information within our control against unauthorized access, use, disclosure, alteration, or destruction.

Our security practices may include administrative, technical, and physical safeguards appropriate to the nature of the information and the services being provided.

However, no website, electronic communication, information system, or method of transmission over the Internet can be guaranteed to be completely secure.

For information subject to HIPAA, Novairety applies safeguards and contractual requirements appropriate to its role as a Business Associate when HIPAA applies.

Our website may use cookies, analytics tools, and similar technologies to support website functionality, understand how visitors use our website, improve performance, and maintain website security.

These technologies may collect information such as browser type, device information, pages visited, approximate geographic information, referring pages, and website interaction data.

You may be able to control or disable certain cookies through your web browser settings. Disabling cookies may affect certain website functionality.

Third-party services used by our website may collect or process information in accordance with their own privacy policies and terms.

Novairety may use trusted third-party service providers to support the operation of our website and business.

These providers may assist with services such as:

1.  Website hosting
2. Website security
3. Email and communications
4. Scheduling
5. Website analytics
6. Form processing
7. Business administration
8. Other technology or operational services

We seek to use service providers that maintain appropriate safeguards for the information they process.

When a third-party service provider will create, receive, maintain, or transmit PHI on behalf of Novairety or a healthcare client and HIPAA requires a Business Associate Agreement, appropriate contractual arrangements will be established.

Novairety does not sell personal information collected through this website.

We may disclose information when reasonably necessary to:

1.  Provide requested services or respond to inquiries
2. Operate and maintain our website and business
3. Work with service providers acting on our behalf
4. Protect the rights, property, or safety of Novairety, our clients, website visitors, or others
5. Detect or prevent fraud, security incidents, or unlawful activity
6. Comply with applicable laws, regulations, legal processes, or governmental requests
7. Fulfill contractual or other legitimate business purposes

Information subject to HIPAA will be used and disclosed in accordance with applicable HIPAA requirements and the applicable Business Associate Agreement.

Novairety retains information for only as long as reasonably necessary to fulfill the purposes for which it was collected, provide services, maintain appropriate business and financial records, resolve disputes, enforce agreements, comply with legal obligations, and protect our legitimate business interests.

Retention periods may vary depending on the type of information, the nature of the relationship, contractual requirements, and applicable legal or regulatory requirements.

Information subject to a Business Associate Agreement may be retained, returned, or destroyed in accordance with the applicable agreement and applicable law.

Depending on the information involved and applicable law, you may have certain rights regarding your personal information, which may include the ability to:

1.  Request information about how your information is collected and used
2. Request access to certain personal information
3. Request correction of inaccurate information
4. Request deletion of certain information
5. Opt out of certain communications
6. Ask questions about our privacy practices

Certain rights may be subject to legal or contractual limitations.

If your information is maintained by Novairety on behalf of a healthcare provider or other covered entity as PHI, requests concerning access, amendment, or other HIPAA rights may need to be directed to the applicable covered entity in accordance with the applicable Business Associate Agreement and HIPAA requirements.

Novairety's website is intended for businesses, healthcare professionals, and adults.

Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13 through the website.

If we become aware that we have inadvertently collected personal information from a child under 13, we will take reasonable steps to delete that information.

Our website may contain links to third-party websites, platforms, or services.

Novairety does not control and is not responsible for the privacy practices, security, content, or policies of third-party websites.

We encourage you to review the privacy policies of any third-party website before providing personal information.

Novairety may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, legal requirements, or privacy practices.

When changes are made, the updated Effective Date at the top of this Privacy Policy will be revised.

We encourage you to review this page periodically for the most current information about our privacy practices.